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Flo Health lights up India this Diwali with the launch of the ‘Pass It On Projectʼ in partnership with FemTech India

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Flo Health, the worldʼs leading period and ovulation tracking app, has achieved a significant milestone by reaching a US$1bn valuation following a recent series C funding round. With a global base of over 80 million monthly active users and 1.5 million in India alone, Flo Health also made its official launch in India in Diwali.

The company set out to use India’s festive season to spotlight and deliver its innovative offering to millions of women across the country. 

Floʼs mission is simple – to create a better future for female health, and equip women with the knowledge to better understand their bodies – including hormonal patterns, health conditions such as PCOS or endometriosis, fertility and beyond. 

This is why in 2022, Flo Health created the Pass It On Project, offering free Flo Premium subscriptions to women in 22 countries, where access to safe and credible health information is limited. 

As of 2024, this project supports 66 countries and 18 million women around the world, with India at its heart. 

To mark its official launch in India, Flo Health is joining efforts with FemTech India to work on widely introducing the Pass it On Project Mission via a special Diwali campaign. 

In India, where a Period Health Study found that 70% of women experience menstrual health issues and 58% lack knowledge on how to manage their periods, the campaign aims to make a meaningful impact with health information and tools. 

In the coming weeks Flo Health and FemTech India will be working on reaching female Android users all over the country – in cities across the full economic spectrum, where access to comprehensive health information and medical support is often limited. 

This festive season Flo Healthʼs Diwali launch will cast light on womenʼs health which is often being overlooked, undervalued, and underfunded leading to poor female health and fertility outcomes. It will also mark a time for celebration and positive change, as the company starts a new chapter in the Pass It On Projectʼs mission to promote accessible and comprehensive health resources in India.

Flo Healthʼs chief medical officer, Anna Klepchukova, said: “We are excited to officially launch Flo Health in India, a country where womenʼs health is often underrepresented. With million users in India already relying on Flo to track their health, we believe our ‘Pass it On’ Mission will spark a movement of awareness and empowerment. We aim to reach women in even the most remote areas, making women’s health accessible to all. This launch is just the beginning of our journey to promote holistic health for women.ˮ 

FemTech India founder, Navneet Kaur said: “At FemTech India, our mission has always been to support companies and advance women’s health by fostering collaborations and showcasing India’s potential to the world. We are proud to be the first company from India to be part of the UNFPA Equity Alliance 2030 and thrilled to partner with Flo Health on the ‘Pass It On’ project.

“This initiative aims to provide free access to millions of Android users across India, improving women’s health and promoting gender equity. As we celebrate Diwali, a season of light and hope, there is no better time to inspire positive change and celebrate.ʼʼ 

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Research project of the year shortlist revealed

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The Femtech World Awards is proud to reveal the shortlist for Research Project of the Year as part of the third annual global celebration of innovation, impact and leadership across women’s health.

From fertility science and perimenopause research to regional ecosystem analysis, the shortlisted projects reflect the breadth and growing influence of femtech research worldwide.

The category is sponsored by OncoGenomX, with the winner to be selected by a representative from the organisation.

OncoGenomX is dedicated to offering solutions and providing comprehensive support services that empower Drug Developers, Clinical Researchers, Oncologists,NextGenSeq Diagnostics Laboratories, NextGenSeq Service Organisations, Cancer Diagnostics and Therapeutics Companies to achieve their ambitious goals

The shortlisted entries for Research Project of the Year are:

Women’s health remains significantly underserved in South-East Asia, with persistent gaps in access, awareness, and quality of care carrying substantial social and economic costs.

This report examines the femtech landscape in Indonesia, the Philippines, Singapore, Thailand, and Vietnam, highlighting market trends, emerging technologies including artificial intelligence, and the evolving support ecosystem.

It identifies key challenges facing femtech founders, including limited access to finance, low awareness and persistent stigma, marketing constraints linked to content moderation, and gaps in tailored ecosystem support.

 

Led by Stephanie Willson, MD, of the IVI RMA Global Research Alliance, the study explored whether embryos that show certain chromosome abnormalities during genetic testing may still have the potential to result in a healthy pregnancy and live birth.

The research analysed more than 7,600 frozen embryo transfers and found that some embryos previously considered unlikely to succeed were still capable of leading to successful pregnancies, although at lower rates than embryos without abnormalities.

The findings could help fertility clinics and patients make more informed decisions during IVF treatment, particularly in cases where there are limited embryos available.

Rather than automatically discarding these embryos, the research supports a more evidence-based and personalised approach to fertility care.

For many women, perimenopause can feel confusing and unpredictable, with limited research explaining what is happening in their bodies.

Natural Cycles set out to change that by leading one of the largest studies ever conducted on menstrual and ovulatory patterns, uncovering new insights into how ovulation behaves as women approach menopause.

Conducted in collaboration with researchers from George Washington University, Seattle Clinical Research Center, Gennev and the University of California San Diego, the study analysed nearly one million menstrual cycles from more than 197,000 women aged 18–52 across more than 140 countries.

The scale of this dataset made it possible to explore menstrual patterns and ovulation in far greater detail than has traditionally been possible in women’s health research.

The Femtech World Awards celebrates the innovators, researchers and organisations driving meaningful progress in women’s health.

What happens next

Winners across all categories will be revealed during the virtual ceremony on June 19, with winners receiving a trophy and an interview with a Femtech World journalist.

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Wellness

Women over 40 seeking raves for mental health benefits

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Women over 40 are seeking raves for mental and physical wellbeing, with a study suggesting the benefits go beyond nightlife.

The findings challenge the idea that nightlife and electronic dance music events are mainly for younger people.

Published in Psychology of Music, the study focused on the common misconception that nightlife is only for younger audiences.

Researchers surveyed 136 female clubbers aged 40 to 65 about their experiences at electronic dance music events.

The study, carried out at the University of Leeds in England, found women reported mental and physical wellbeing benefits from attending these events.

Seeing favourite DJs was the most common motivation, but many women also described dancing as a way to relieve stress and find emotional support.

The research found that 65.9 per cent of participants described attending a rave as “spiritual”, while 62.9 per cent said it offered an escape from everyday life.

A further 58.3 per cent said they felt like a different version of themselves in a club environment.

Nine in ten participants said they felt at home at electronic dance music events, with many pointing to a shared passion for music and the sense of community around it.

The study also suggested physical fitness played a role, with some women saying they had made clubbing part of their regular exercise routine.

However, the findings also highlighted challenges for older women in nightlife spaces.

One fifth of participants said they felt visibly out of place because of their age.

Nearly half reported unwanted physical contact, leading some to seek out different venues or attend only with friends.

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Osteoporosis significantly increases risk of death in menopause, study suggests

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Osteoporosis may raise the risk of death in postmenopausal women by up to 47 per cent, a new study suggests.

The findings point to an inverse relationship between femoral bone mineral density and mortality risk, especially within certain ranges.

Femoral bone mineral density is the amount of mineral in the thigh bone, which is often measured to assess bone strength and osteoporosis risk.

Dr Monica Christmas is associate medical director for The Menopause Society.

She said: “Osteoporosis often remains a silent threat after menopause, despite its profound effect on women’s lives—from loss of height, poor balance, and reduced mobility to disfigurement, pain, and even premature death.

“Early screening and preventive measures, including a calcium-rich diet (preferably from food sources), regular weight-bearing exercise, and hormone therapy when appropriate, can significantly improve bone health and reduce risks not only of fractures but also cardiovascular disease, certain cancers, and dementia.

“It’s time we bring this conversation to the forefront.”

In the  study involving nearly 3,000 postmenopausal women, bone mineral density at four femoral sites was assessed using dual-energy x-ray absorptiometry, a scan commonly used to measure bone strength and fracture risk.

The analysis found that mortality risk was significantly higher when femoral bone mineral density reached the osteoporotic threshold or when osteoporotic fractures were present.

After full adjustment, osteoporosis was associated with a 47 per cent increased risk of mortality.

A stronger inverse association between increased bone mineral density and mortality risk was seen within specific ranges, suggesting bone mineral density could serve as a prognostic marker of wider health.

The relationship appeared especially notable within the range of 0.46 to 0.71 g/cm² for total femur bone mineral density.

Previous research has shown that postmenopausal women face a significantly higher risk of death within one year of hip or vertebral fractures.

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