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How digital twins are making clinical trials more inclusive

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For decades, women have been excluded from clinical research, but AI-powered digital twinning is helping make trials safer, more inclusive, and more representative of real patients.

For Karen Yeo, innovation is not just about technology, but how it is used to change things for the better.

Yeo (pictured top left) is senior vice president of client and regulatory strategy at Certara, a biosimulation company focused on “transforming drug development for good”, which since 2014, has supported 90 per cent of novel FDA drug approvals.

Yeo and her team are using AI to make scientific research more inclusive by creating digital twins, matching the characteristics of a real patient with their digital counterpart to predict optimal dosing.

Women, particularly pregnant women, have typically been excluded from clinical trials for decades.

In 1977, following the thalidomide crisis of the 1950s and 1960s, the US FDA introduced guidelines preventing women of childbearing age from participating in many studies to avoid possible risks to pregnancies.

This was eventually lifted by the FDA in 1993, and the same year, the National Institutes of Health issued its Revitalisation Act, which required the inclusion of women and minorities in federally funded clinical research.

But while these changes opened the door to more representative trials, pregnant women continued to be excluded due to safety and ethical concerns.

“[Researchers] fear that exposing expectant mothers and their babies to experimental medicines could cause harm, so the default has been to leave them out,” Yeo tells Femtech World.

While “well-intentioned”, policies which prevented them from participating in clinical trials have contributed to “major gaps” in our understanding of how treatments work in women, and slowed down access to potentially life-saving treatments, leaving them facing “more risk, not less”, says Yeo.

“The result is a healthcare system where women are underserved,” she adds. “And both mothers and infants miss out on advances that could have been better supported through careful, inclusive trial design.”

The evidence gap

Excluding women from trials has delayed access to lifesaving therapies, and without the right evidence, clinicians often prescribe medications off-label during pregnancy with little understanding of how those drugs behave in women’s bodies.

For years, drug dosing was determined largely from small studies in men, even though women may metabolise and respond to drugs differently, Yeo explains.

“This gap has contributed to higher rates of adverse drug reactions in women and less clarity about the effectiveness of medicines in conditions unique to them, such as pregnancy and postpartum care,” she says.

Yeo points to the example of the antimalarial drug primaquine.

Pregnant and lactating women have typically been excluded from primaquine studies, leaving physicians without the right guidance.

Using biosimulation, Yeo and her team took the findings from a small clinical study conducted in breastfeeding women and were able to predict infant and newborn drug exposures through breast milk.

“The results provided evidence of safe dosing of primaquine in mothers, showing how model-informed methods can begin to close those gaps,” she adds.

Digital twins

By creating virtual representations of women’s physiology, including during pregnancy, biosimulation can predict how a drug will behave in these populations without exposing patients to any unnecessary risk.

This allows regulators and clinicians to access insights early and encourages trial sponsors to include women more confidently.

“Models can estimate how a drug transfers through breast milk, giving trial designers a foundation for guidance before patients are enrolled,” Yeo explains.

“This reduces ethical concerns by minimising direct risk while still advancing inclusive research.

“Over time, it shifts the approach from protecting women from research to protecting them through research.”

These digital twins start as virtual populations, representing typical physiological scenarios. But as more personalised clinical data become available in pregnant women, these can be replaced by digital twins.

These are digital replicas of individual patients reflecting real-time individual physiology.

Yeo says these AI-powered digital twins can provide a safe way to generate evidence in individuals that are difficult to study directly, such as pregnant women with preeclampsia.

While no model has yet perfectly captured human biology, Yeo says biosimulation has advanced to a point where it can reflect many of the complexities of women’s health.

“Virtual populations can account for physiological changes during pregnancy, such as altered metabolism, which can affect the exposure of the drug across each of the trimesters,” she says.

“Rather than oversimplifying, they provide a framework that can help inform decision-making for clinicians.

“As real-world and clinical trial results with personalised data become increasingly available, virtual populations can evolve into more complex digital twins.”

“Safeguards start with data”

But as with any AI-driven technology, poorly designed models or those that rely on narrow datasets risk reinforcing existing biases, rather than correcting them.

Yeo says “safeguards start with data”.

Certara emphasises reproducibility and clear documentation, allowing every assumption to be reviewed, and works closely with regulators, clinicians, and patient advocates.

“Trust grows through representation and openness,” she continues.

“Patients need to see that the data behind digital twins includes people like them, and that models continue to be refined with clinical and real-world evidence.

“Clear communication about how the models work and why they matter helps show that these tools are designed with patients in mind.

“By involving women directly, researchers can ensure the models address concerns that matter most, from pregnancy safety to postpartum care.

“When women see that their priorities influence science, they are more likely to trust and benefit from it.”

Accelerating innovation

Having more inclusive datasets will also accelerate innovation in femtech, ensuring developers design new diagnostic tools and therapies for women’s health based on representative science, while data and insights collected through biosimulation can potentially shorten the timeline to regulatory approval.

“Femtech innovation depends on evidence that reflects women’s realities,” says Yeo.

“Digital twins make this possible by generating early data where traditional studies fall short.”

According to Yeo, AI is already having an impact on diversity in clinical trials, with regulators encouraging trial designs that use biosimulation to fill data gaps.

She believes digital twins could become a standard part of trial planning to ensure underrepresented groups are included within the next five years.

“Inclusivity will take time, but the momentum is here. Each step toward more representative datasets and more confident dosing guidance brings us closer to equitable clinical research.”

So what does success look like? That depends on the stakeholder, says Yeo.

For Yeo and her team, it’s being able to generate virtual subjects that reflect the characteristics of the patients receiving the medicine, giving a more realistic view of how therapies perform in practice.

For regulators, it’s the ability to approve drugs with confidence that dosing and safety information work across diverse groups.

And for patients, it is the assurance that the evidence was generated with their needs in mind.

“Success is not about technology alone,” adds Yeo.

“But about the trust and outcomes it creates for people who were once excluded.”

News

Relaunched women’s health strategy aims to tackle ‘medical misogyny’

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Health secretary Wes Streeting has relaunched England’s women’s health strategy, vowing to stop women being “gaslit” by doctors.

Speaking before publication of the renewed strategy, the health secretary said the NHS was “failing women” and set out measures to help them access the healthcare they need.

The government said the strategy would include a new standard of care to ensure women were offered pain relief for invasive procedures, such as fitting a contraceptive coil and hysteroscopies.

Feedback would be directly linked to provider funding through a new trial, giving women more power to affect change if they have a poor experience.

Action would also be taken to ensure women no longer face long waits for diagnoses for conditions such as endometriosis, which can take a decade to diagnose.

Streeting said: “[Women] have for so long been let down by a healthcare system that too often gaslights women, treating their pain as an inconvenience and their symptoms as an overreaction.

“Whether it’s being passed from one appointment to another for conditions like endometriosis and fibroids, or a lack of proper pain relief during invasive procedures, through to having to navigate symptoms for years before receiving a diagnosis, it’s clear the system is failing women.

“Women’s voices must be central to delivering effective, respectful and empathetic care. We need to hit medical misogyny where it hurts – the wallet.

“Today’s renewed strategy will tackle the issues women face every day and ensure no woman is left fighting to be heard.”

A report last month by the women and equalities committee found that gynaecological and menstrual health had not been “sufficiently prioritised” by the government.

MPs said parts of the 10-year women’s health strategy, launched in 2022 by the Conservatives, were at risk of being scaled back or discontinued under wider changes to the NHS.

These included initiatives that had reduced waiting lists and improved women’s access to healthcare, such as women’s health hubs.

Sarah Owen, chair of the committee and a Labour MP, said: “This would be a disaster for girls’ and women’s menstrual healthcare, when it is in dire need of more support.

“It is a national scandal that nearly half a million women are on hospital gynaecology waiting lists when there are effective treatments that could be administered in primary and community care, if only they could access them.”

The report said women faced “medical misogyny” and were left to “suck it up” and suffer in pain for years because of a lack of awareness of women’s health conditions.

A redesign of clinical pathways for some women’s health issues will aim to speed up diagnosis and treatment, and there will be a review of support for families who experience repeated baby loss.

The government also promised a “single referral point” to ensure women were directed to the right place the first time they sought help.

Dr Sue Mann, NHS England’s women’s health director, said too many women were dismissed for “serious symptoms” that affected every part of their lives.

“The renewed women’s health strategy will build significantly on the work the NHS has been doing to ensure women are heard and get the specialist care they need,” she said.

Women’s health groups cautiously welcomed the renewed strategy. Emma Cox, chief executive of Endometriosis UK, said decisive action would be vital to improve women’s healthcare in England.

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Menopause

Watchdog bans five ads for women’s heath claims

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Five adverts for supplements claiming to treat menopause and other women’s health issues have been banned by the Advertising Standards Authority (ASA).

Ads for 222 Balance Me, Lunera, Minerva and Nova Menopause Vitality all claimed their products could prevent, treat or cure the symptoms of the menopause.

An advert and website for PolyBiotics implied its food supplements could prevent, cure or treat polycystic ovary syndrome, or PCOS.

ASA investigations manager Catherine Drewett said when it comes to women’s health, ‘people deserve clear and accurate information’.

She added: “Ads making misleading claims about treating symptoms of the menopause, PCOS and other hormonal conditions can cause real harm and today’s rulings hold advertisers to account.’

“We’ll continue to monitor this sector closely and we encourage anyone with concerns about an ad they’ve seen to get in touch.”

The ASA said it had taken a close look at adverts that might prey on people’s health worries, emotional concerns or financial pressures.

The regulator said it had used AI to analyse health claims in online adverts, which revealed emerging and ongoing issues around misleading claims and informed its rulings on the supplements.

The ASA said many of the claims in the adverts were ‘unacceptable’ and had not only broken a number of its rules but risked misleading vulnerable people, or steering those who needed it away from appropriate medical advice.

222 Collective accepted that wording in its adverts may have ‘inadvertently implied’ its product could ‘treat or relieve symptoms such as PMS, menopause-related symptoms, anxiety, bloating, heavy bleeding, or mood disorders’.

The company said it was a new, founder-run small business and still learning about the requirements of advertising regulations and was working with Trading Standards to ensure it did not make explicit or implied disease or symptom treatment claims.

Lunera said it accepted its claims would be understood by consumers to attribute a medicinal property to a food supplement and should not have appeared.

PolyBiotics told the ASA it accepted references to PCOS, ovulation, fertility, cycle regulation, insulin resistance and related symptoms constituted disease treatment or symptom-management claims, which were not permitted for food supplements.

Minerva and Nova did not respond to the ASA’s enquiries.

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Menopause

Non-hormonal menopause pill approved for NHS use

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A new daily menopause pill approved for NHS use could bring relief to women with debilitating hot flushes and night sweats.

Around 500,000 women are expected to be eligible for the treatment, which experts say could help those unable to take hormone replacement therapy, or HRT.

The drug, fezolinetant, also known as Veoza, is a daily non-hormonal tablet designed to target the brain signals that trigger some of the most disruptive menopause symptoms.

In final draft guidance published today, the National Institute for Health and Care Excellence recommended the 45mg tablet for women experiencing moderate to severe hot flushes and night sweats.

More than two million women in the UK are thought to suffer these symptoms during menopause, often beginning during the earlier stage known as perimenopause.

For many, the effects are severe, disrupting sleep, affecting concentration and straining relationships. In some cases women are even forced to cut back on work.

An estimated 60,000 women in the UK are currently out of work or on long-term sick leave due to severe menopause symptoms, costing the economy roughly £1.5bn a year.

Research also suggests one in 10 women has left the workforce entirely because of a lack of support.

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