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Clinic becomes first telemedicine abortion provider to accept insurance

Hey Jane aims to partner with abortion funds to support those unable to use insurance

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Hey Jane’s co-founders Gaby Izarra, Kiki Freedman and Dr Kate Shaw

The virtual clinic Hey Jane has become the first telemedicine abortion provider to accept insurance, marking a “huge step” towards expanding access to care.

With the launch of multiple insurance providers, Hey Jane says it is working to expand coverage further to support the more than half of abortion patients who said having to raise funds delayed their care.

“Since launch, we’ve helped more than 25,000 patients get the care they need,” said Gaby Santana, chief revenue officer at Hey Jane.

“But we also know there’s a lot more to be done to truly expand access. When you look at the sweeping restrictions in our post-Roe world, it’s become evident that patients need as many choices as possible, and affordability is paramount.

“Hey Jane is actively working to expand the capacity of the entire abortion ecosystem and insurance is just the beginning.”

Medication abortion via mail is one of most viable forms of access for most of the country in the post-Roe world.

In January, the US Justice Department said the US Postal Service (USPS) can continue to deliver prescription abortion medication despite a June 2022 Supreme Court ruling that overturned a landmark abortion rights decision.

The department’s Office of Legal Counsel said in an opinion sought by USPS that the mailing of mifepristone and misoprostol, commonly used to terminate pregnancies, did not violate an 1873 law known as the Comstock Act.

Hey Jane, which offers both mifepristone and misoprostol, says it aims to provide its care model to as many people as possible through insurance partnerships with companies like Sana Benefits.

Will Young, co-founder and CEO of Sana Benefits, said: “Sana’s mission is to make quality health care understandable, accessible and affordable.

“In abortion care, as in so many other areas of health care, we believe expanding telehealth’s role is a huge lever for achieving all three of those arms.”

Hey Jane says it is committed to making abortion more financially accessible beyond insurance. The telemedicine clinic aims to partner with abortion funds across the country for those who are unable to use insurance or are required to travel for care, and has also begun the application process for Medicaid in the states in which it operates.

Kiki Freedman, co-founder and CEO of Hey Jane, said: “We stand firm in our belief that abortion care should be available to everyone.

“We won’t stop doing everything we can to make sure patients can get the care they need, when they need it.”

Hormonal health

Researchers to develop portable hormone monitoring device

The device is hoped to help women identify symptoms that could be signs of common female health conditions

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Scientists from Edinburgh’s Heriot-Watt University are working on a new portable device that could help women track and monitor their health and hormones.

The gadget will be smaller than an iPhone and will keep track of the full picture of women’s health, from period symptoms to hormone fluctuations, mood and sleep.

The device is hoped to help women identify symptoms that could be signs of common health conditions, such as polycystic ovary syndrome (PCOS), and alert them when they would need to see a doctor.

The researchers hope it will capture data on a variety of fertility-related hormones, like luteinising hormone, which stimulates ovulation, and others like thyroid-stimulating hormone.

The project, led by Dr Sadeque Reza Khan, a specialist in biomedical devices and sensing in Heriot-Watt’s Institute of Sensors, Signals and Systems, is funded by the Scottish Government.

Improving women’s healthcare

According to the Royal College of Obstetricians and Gynaecologists (RCOG), the waiting list for gynaecology appointments, diagnosis and treatment has soared up to 60 per cent recently, affecting more than half a million female patients.

A study conducted by the RCOG in 2022 shows such delays can significantly affect women’s physical and mental health, as well as their quality of life.

“We’re working on building a device that will be about half the size of an iPhone and completely portable. Women will be able to take it everywhere,” explained Dr Khan.

“Women will be able to test both blood and urine, as well as record symptoms, which will provide the most accurate and real-time picture of their health. The device will transfer key data wirelessly to an app, and share it with a gynaecologist.

“At Heriot-Watt we are working on the hardware development and miniaturisation aspect of the device, which is critical as we envision a portable female health monitoring device which women can carry anywhere and reliably use without any hassle.”

Dr Khan is working with viO HealthTech, whose OvuSense device provides continuous general monitoring of the reproductive cycle, and Dr Ruchi Gupta from the University of Birmingham, an expert in developing biosensors.

Rob Milnes, CEO of viO HealthTech, said: “Our users tell us they want access to personalised health information and insights that can help them make informed decisions about their health not only when issues occur, but to avoid those issues in the first place.

“This project offers the exciting prospect of targeted diagnostics added to our existing monitoring system”

Dr Ruchi Gupta from the University of Birmingham, added: “We have been developing our leaky waveguide (LW) biosensor to measure different types of biomarkers; proteins, DNA, hormones, and even cells.

“Our LW biosensor will be at the heart of the gadget for women’s health monitoring. Our partnership with Dr Khan and viO HealthTech will be a key step in the translation of our LW biosensor from bench to bedside. ”

Concept to commercialisation

The team have already started working on the project and, once they have proof of concept, they want to start focusing on making the device commercially available.

“As well as making sure we meet all regulatory requirements, we need to ensure that women can afford the device,” said Khan.

“We’re focused on making sure we are using affordable, sustainable materials that will make this available to a greater number of women.”

Professor Steve McLaughlin, deputy principal of research and impact at Heriot-Watt University, said: “The development of this device demonstrates how our new centre of excellence will support the creation of ground-breaking technologies that have the potential to revolutionise patient care.

“Bringing together academics and industry experts, we want to accelerate the process of bringing these vital developments to market.

“We already have several research projects underway and the next 12 months are going to be a really exciting time as we showcase our developments on the global stage.”

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Canadian period pain relief company makes first acquisition

The acquisition is hoped to help Somedays improve the range of period care products available on the market

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Lux Perry, founder and CEO of Somedays and Aisle co-founders, Suzanne Siemens and Madeleine Shaw

The Canadian period pain relief company Somedays has acquired the period care brand Aisle in an effort to “redefine” the future of menstrual care.

Lux Perry, founder and CEO of Somedays, has said the acquisition of Aisle would help the company prioritise reproductive health and improve the range of period care products available on the market.

“The philosophy underpinning this acquisition prioritises keeping reproductive health businesses in the hands of those they serve and celebrating an impact-based brand that has been at the forefront of the menstrual health movement for decades,” Perry said.

“It may sound idealistic, but I believe that good business and good values are not mutually exclusive. The strategic aspect of the deal lies in the synergy of the two company’s shared audiences and complementary product lines.”

Suzanne Siemens, co-founder of Aisle, said: “Aisle’s story is deeply rooted in menstrual equity and advocacy.

“As we pass the torch to Lux, we are confident that the vision of universal, sustainable access to menstrual care we’ve championed will continue to flourish for generations to come.”

Aisle co-founder, Madeleine Shaw, added: “This intergenerational union exemplifies a fusion of experience and new energy, breathing fresh life into Aisle’s foundational values of sustainability, transparency and body autonomy that have guided the brand for over three decades.”

Founded by a group of friends with period pain and endometriosis who needed better pain relief options, Vancouver-based Somedays is developing plastic-free products for period pain relief. 

“Somedays is my retaliation for the 20 years I spent being invalidated, dismissed and ignored by a society that told me my pain was normal,” explained Perry.

“I had my first experience with debilitating period pain when I was hospitalised for it at nine years old. For the next 20 years, I was passed from physician to physician, trying to find answers and relief.

“I spent a decade on birth control and countless additional medications to combat the side effects of that. None of it worked. I was finally diagnosed with endometriosis in 2021.”

The company, famous for its viral period pain simulator videos with over three billion views, aims to bring a bold vision for the future of menstrual wellness and expand into menstrual healthcare services.

According to Perry, the acquisition of Aisle has the potential to propel the two companies into an exciting future where innovation and product development take centre stage.

“We envision a revolutionary approach to health that will boldly shape the future of menstrual care,” the founder said.

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Virtual care platform raises US$10m to support women with common gynaecological conditions

Gynaecological health is one of the least prioritised areas of health globally, despite an enormous burden of morbidity and mortality

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Rachel Blank, founder and CEO at Allara

The US virtual care platform Allara has raised US$10m in Series A funding to support women with common hormonal and gynaecological conditions.

Allara is a specialty care platform for women living with complex hormonal and gynaecological conditions, such as polycystic ovary syndrome (PCOS) and endometriosis.

The company aims to pair patients with specially trained doctors and dietitians to fill, what it describes as, a significant gap in women’s healthcare.

Globally, gynaecological health is one of the least prioritised areas of health, despite an enormous burden of morbidity and mortality.

Research shows over one in three women live with a chronic condition, such as polycystic ovary syndrome (PCOS), endometriosis, or hypothyroidism.

Despite this, women report years of suffering and go as many as 10 years undiagnosed. These conditions often cause complications such as infertility, high-risk pregnancies, obesity, and diabetes, as well as delayed diagnoses and treatments.

“Women’s health is often misperceived as limited to pregnancy and fertility, failing to acknowledge the intricate web of health conditions that affect women’s daily lives and long-term health,” said Rachel Blank, who founded Allara after her own difficulty navigating a PCOS diagnosis without sufficient medical support.

“At Allara, we finally take the burden off the patient to navigate a siloed care system and empower her with a whole-body, preventative approach to her health.”

The company’s latest round was led by Google Ventures, with participation from Great Oaks Venture Capital, Humbition, Vanterra, Gaingels, and individual investors, including Tom Lee (One Medical) and Maggie Sellers.

The start-up will use the new funds to expand access to care by extending its insurance coverage, launching partnerships with health systems and conducting clinical research.

Blank said: “We are grateful for the support of GV and our dedicated partners to scale our operations and extend this vital care offering to women nationwide.”

Frédérique Dame, GV general partner, added: “Women of reproductive age have complex hormonal care needs, and Allara raises the bar for clinically driven, personalised hormonal healthcare.

“Allara has built a brand and community that hundreds of thousands of patients trust, and we’re excited to support CEO Rachel Blank and the team as they provide women with compassionate, modern healthcare.”

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