
Belong.Life, the developer of AI-driven patient education and engagement solutions, has announced that its AI Health Mentor SaaS solution has been selected to power Ask Elina, a new app designed to help women effectively navigate perimenopause and menopause.
Powered by Belong’s AI technology, Elina is a highly trained health coach who helps users navigate the overwhelming influx of information about menopause.
Elina gets to know users personally and provides evidence-based insights and guidance tailored to their needs while helping them manage symptoms and understand their options.
Nathalie Belanger is Co-Founder of Ask Elina.
Belanger said: “We chose Belong.Life’s AI mentor technology for its proven success in delivering an effective health support platform that excels in user experience and accuracy.
“Women deserve a trusted, personalised resource to help them navigate menopause, and with Belong’s SaaS solution, we’re making that a reality.
“Perimenopause lasts seven years on average and more than 25 million women around the world enter menopause annually.
“Empowering women with on-demand, easy-to-understand, evidence-based information tailored to their unique journey is essential for supporting their long-term well-being.”
Ask Elina was founded by seasoned executives Nathalie Belanger and Elizabeth Wasserman.
Belanger, a former Vice President at both Reitmans retail company and Aeroplan, brings extensive expertise in omnichannel strategies and customer engagement, while Wasserman, the founder of dating platform Mate1.com, successfully built and scaled a global online community of over 50 million users.
Elizabeth Wasserman is Co-Founder of Ask Elina.
She said: “Perimenopause can be an incredibly lonely and frightening time for many women.
“Healthcare providers often dismiss these experiences, leaving women to navigate this transition alone.
“We’re creating a companion that offers both knowledge and compassion when women need it most.”
Belong’s proprietary AI technology has already demonstrated success in patient communities across oncology and multiple sclerosis, with platforms such as Dave the Cancer Mentor and BelongMS.
Irad Deutsch is Co-Founder and CTO of Belong.Life.
Deutsch said: ““The opportunity to impact millions of women navigating menopause is immense, and we are proud to contribute to a solution that delivers accurate, compassionate, and individualised care at scale.
“We are committed to maintaining the highest standards of safety and privacy, ensuring that all users can trust our platform to securely access the tools and insights they need during transformative stages of their lives.”
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