News
UK-based healthy ageing tech start-up recognised as potential future leader in UK/EU digital health innovation
TaraCares is on a mission to revolutionise how corporations address menopause

TaraCares has been recognised as one of the top 16 UK/EU start-ups shaping the European digital health market by Wavestone’s 2024 Digital Health Radar.
TaraCares is a UK-based health tech start-up levelling up the science for healthy ageing and building a healthier working world.
The company’s first use case is centering science in how we understand, diagnose and manage individual differences in the menopause experience across ages, ethnicities and socio-economic backgrounds.
The tech start-up is on a mission to revolutionise how corporations address menopause, empowering patients through its B2B Enterprise SaaS platform MIMOSA, which provides access to science-based education and validated research.
Wavestone is a global transformation consulting firm who provide end-to-end expert advice on change to clients across various industries including life sciences.

Wavestone’s Digital Health Radar July 2024
Philip Winkworth, Senior Manager, life sciences business advisory at Wavestone, said: “It was a pleasure to talk to TaraCares’ Jyoti Sharma and hear the passion and drive behind her mission to level up healthy ageing and developing MIMOSA.
“We analysed over 500 up and coming start-ups in Europe for our Digital Health Radar with four key characteristics emerging of the most exciting companies in the space. One key characteristic was that these exciting companies look to provide patients with accurate and validated information.
“As MIMOSA is designed to provide users with insights that are rooted in validated literature and tailored to them, it really fits that characteristic.
“Coupled with being set up to improve the experience of people assigned female at birth with preventive and pro-health modality as they transition through the menopause has the potential to help more than half the global population, making the company stand out to us.

Philip Winkworth, senior manager, life sciences business advisory at Wavestone
“Brought together, these facts made MIMOSA and TaraCares one of our shortlisted companies in our Digital Health Radar and I am eager to monitor its progress in the coming years and see what new developments the team brings to market.”
Co-designed with comprehensive patient and public involvement and engagement (PPIE) across 15 countries, including the UK, the US and India, the initial research and development of MIMOSA was funded by Innovate UK, UK’s innovation agency, and the NIHR (National Institute for Health and Care Research).
MIMOSA looks to avoid the traps of symptom-tracking and hormone testing to provide holistic support and information for the individual and embedded aggregate analytics for the employer.
More than just a tool, the platform represents a shift in mindset, encouraging organisations to move beyond superficial menopause policies and generic awareness and invest in science-backed, actionable strategies.
By understanding their demographic and individual pain points, MIMOSA demonstrates that companies can create a more inclusive, supportive work environment as well as integrate healthy ageing wellbeing programmes.
In doing so, they not only retain valuable talent but also foster a culture of understanding and empathy.
Research & innovation
TaraCares works in close collaboration with the Health Innovation Networks across England, specifically Health Innovation Yorkshire and Humber and Wessex Health Innovation networks, as it spearheads the next wave of patient engagement research study and evidence generation to fuel the enhancement, development and growth of MIMOSA for women’s health hubs in England.

Jyoti Sharma, founder and CEO of TaraCares
“Health economics is one of the cornerstones for our product design principles and architecture decisions to not only be evidence-based with the highest standards implemented for user privacy and data governance but also accessible and affordable to our audience” said Jyoti Sharma, CEO of TaraCares.
“Through our work with the York Health Economics Consortium, we have a comprehensive understanding of the evidence standards framework (ESF) for digital health established by the National Institute for Health and Care Excellence.
“After successfully completing pilot studies, we are now focused on evidence generation required for public sector procurement while commercialising in the private sector through an industry-specific need-based research methodology.
“Being featured on Wavestone’s Digital Health Radar is a tremendous recognition of the dedication and demonstrable passion of our brilliant team, our shareholders and our industry-recognised collaborators.”
MIMOSA, recognised as Top 5 most innovative HR Tech Start Ups at the HR and Learning Technologies UK Conference earlier
this year, is available in more than 20 countries on Android and iOS through an employer-paid subscription model.
To find out more about MIMOSA, visit TaraCares’ official website here.

Pregnancy
Chemicals in plastics may be linked to high blood pressure during pregnancy

Phthalates found in plastics and personal care products may be linked to higher blood pressure during pregnancy, a study suggests.
Hypertensive disorders of pregnancy, including pre-eclampsia, are a leading cause of maternal mortality in the US.
Higher blood pressure during pregnancy has also been linked to adverse health outcomes for both mothers and children.
While family history and lifestyle are known risk factors, growing evidence suggests exposure to phthalates may also contribute to raised blood pressure during pregnancy.
Phthalates are chemicals found in plastics, personal care products and hundreds of other consumer goods. Some can interfere with the body’s natural hormones.
Kimberly Parra, of Harvard T.H. Chan School of Public Health, said: “Our study suggests that having higher concentrations of personal care products-associated chemicals, known as phthalates, in the body might contribute to elevated blood pressure in pregnancy.
“While our study does not show that phthalates cause high blood pressure during pregnancy, it suggests that reducing exposure to this class of chemicals by limiting personal care products containing these ingredients, particularly those with fragrance, may be a way to address high blood pressure in pregnancy and improve pregnancy health.”
Researchers measured phthalate exposure and blood pressure in 338 pregnant women from the Environmental Reproductive and Glucose Outcomes Study at three points during pregnancy.
They analysed whether higher levels of the chemicals, individually and in combination, were linked to higher blood pressure or an increased risk of pregnancy-related high blood pressure disorders.
Women with higher urine concentrations of phthalates associated with fragrances and personal care products had higher systolic and diastolic blood pressure, markers of increased risk of hypertensive disorders of pregnancy.
Systolic blood pressure is the pressure in the arteries when the heart beats, while diastolic pressure measures it between beats.
Around 13 per cent of participants developed a pregnancy-related high blood pressure disorder.
Women with higher levels of certain phthalates, particularly those found in personal care products, tended to have higher blood pressure later in pregnancy.
Parra said: “More research is needed to better understand these findings, particularly whether the effects are driven by changes in oestrogen-related pathways. Additional studies should also examine the potential role of other phthalates and their replacement chemicals.”
Entrepreneur
Applications close August 18 for Women’s Health Innovation Summit 2026 Innovation Showcase

The Women’s Health Innovation Summit (WHIS) has reminded startups that applications for its 2026 Innovation Showcase close on Tuesday, August 18.
The Showcase gives early and growth-stage companies the opportunity to pitch live on stage to the most influential audience in women’s health, at a summit that convenes more than 1,000 senior decision-makers from across the ecosystem, including payers, providers, pharma, and investors.
Now in its eighth year, WHIS takes place October 13–15, 2026 at Encore Boston Harbor.
The event has built a reputation as the leading platform uniting the full women’s health ecosystem, from health systems and health plans to pharmaceutical leaders and the investors funding the next wave of innovation in the space.
A Direct Line to Funding, Partnerships and Adoption
Companies selected for the Innovation Showcase will present directly to an audience with the capital, clinical expertise and commercial relationships to move deals forward.
Past participants have gone on to secure investor introductions, commercial partnerships and clinical collaborations that started as presentations on the WHIS stage and turned into signed agreements.
Applications Reviewed by an Expert Selection Committee
Submissions are being reviewed by a selection committee of leading investors and industry operators, including:
- Parambir Bhangu, Executive Director, External Innovation & Emerging Science, Organon
- Elizabeth Bailey, Co-Founder & Managing Partner, Foreground Capital
- Karla Loken, Founder, Loken and Associates
- Mané Mikayelyan, Associate Partner, DeciBio
- Anna Valcheva, Founder, Managing Director & CEO, Astra Ventures
- Azin Radsan van Alebeek, Co-founder & General Partner, Emmeline Ventures
WHIS is where the women’s health ecosystem comes together to get deals done,” said Poppy Howard-Wall, Event Director of WHIS.
How to Apply
Early and growth-stage companies across digital health, therapeutics, diagnostics, med device and consumer health are encouraged to apply before the August 18 deadline.
Full details and the application form are available at whisusa.com/attend/start-ups.
Menopause
Third of women unaware of perimenopause mental health impact

A third of women surveyed did not know perimenopause could affect mental health, with many experiencing symptoms for months before recognising them.
The survey of 1,000 women found many had been caught off guard by mental health symptoms linked to perimenopause or menopause.
It was conducted by Dynata on behalf of LifeStance Health in June 2026 and included women born between 1960 and 1990 who had, or suspected they had, perimenopause or menopause.
Respondents described anxiety as somewhat or extremely severe in 66 per cent of cases and depression in 54 per cent, with many initially attributing the symptoms to a separate condition rather than a hormonal transition.
Stephanie Eken, chief medical officer at LifeStance Health, said: “Women’s mental health needs change across their life stages, and perimenopause and menopause are among the biggest transitions of all.
“Specialised, life-stage-specific care should be standard practice, and I believe the organisations that build care around this reality, rather than taking a one-size-fits-all approach, will define the next era of women’s health.”
Around 33 per cent of respondents said they did not know perimenopause could cause mental health symptoms.
Almost half, 49 per cent, were surprised that mental health symptoms linked to perimenopause or menopause could last for several years.
A further 22 per cent were surprised that perimenopause could begin shortly after childbirth.
The survey found 74 per cent experienced symptoms for six months or longer before suspecting perimenopause or menopause, while 27 per cent recognised the transition within six months.
Before recognising the symptoms as potentially linked to perimenopause or menopause, 49 per cent believed they were experiencing anxiety as a standalone condition and 39 per cent thought they had depression.
Around 36 per cent were surprised that symptoms linked to perimenopause or menopause could resemble a standalone mental health condition.
Among respondents who tried therapy for perimenopause or menopause-related symptoms, 83 per cent said it was helpful.
Around 82 per cent of those who tried medications such as antidepressants or oestrogen also found them helpful.
Nearly half, 47 per cent, said mental healthcare should be a standard part of perimenopause care, while 59 per cent said they would be more likely to seek mental healthcare if they knew it could meaningfully improve their symptoms.
Around 35 per cent said perimenopause or menopause had a slight to significant negative impact on their overall mental health, while 42 per cent reported a negative impact on mood.
However, 32 per cent reported no impact on their overall mental health and 22 per cent reported no impact on mood.
The survey points to women experiencing mental health symptoms for an extended period before connecting them to perimenopause or menopause, with many initially attributing anxiety or depression to an unrelated cause.
That delay may help explain why nearly half did not realise how long these symptoms can persist and why more than a third were surprised they could resemble a standalone mental health condition.
Despite the awareness gap, most respondents who sought treatment, whether therapy or medication, said it had been helpful.
Separate research published in 2023 estimated that menopause symptoms cost the US economy around US$1.8bn a year in lost work productivity.
The estimated cost rose to US$26.6bn when associated healthcare costs were included.
That research was based on more than 4,400 employed women aged 45 to 60, with its authors saying further studies in larger and more diverse populations were needed to confirm the findings.
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