
Pads on a Roll, a menstrual product that can be dispensed in public stalls similar to a toilet paper roll, has won a prestigious award at the Women’s Health Innovation Summit Europe in Basel.
Each year the Women’s Health Innovation Summit (WHIS) helps promising start-ups raise their brand awareness and pitch their solutions in front of investors and industry leaders.
Egal, the company behind Pads on a Roll, has been honoured with this year’s Women’s Health Innovation award after the WHIS selection committee recognised the start-up as an innovative company poised to disrupt the European women’s health landscape.
“Egal Pads is so honoured to have been chosen for the Women’s Health Innovation award,” Penelope Finnie, Egal chief executive officer, told Femtech World.
“The other nine finalists were amazing companies run by wonderful people. The whole conference was a testament to the importance of the femtech movement.
“For us, it was particularly exciting as the EU is the next market we are focusing on. We hope that having period products available in stalls just like toilet paper is, will become the norm as it is necessary for equality.
“We also hope that by winning, it brings attention to this easily solved but long ignored issue,” Finnie added.
Egal’s innovation consists of a roll of pads that operates in a similar fashion to a toilet paper roll and comes in its own dispenser.

Egal aims to sell Pads on a Roll to universities and public schools
Each roll contains 40 pads and can be placed directly in stalls, unlike the typical tampon dispensers that often require money to access the products and are located outside the stall.
The pads are less expensive to maintain than products in vending machines because they are easier to refill, and require less space and packaging.
Research shows that 20 percent of girls in the US and UK have missed school due to lack of access to period products, with more than 90 per cent of menstruators having experienced jammed, broken or empty dispensers in public toilets.
Egal aims to solve this issue by selling Pads on a Roll to universities and public schools.
The Boston-based company has done pilots at various universities across the US and is hoping to develop a flushable version of the product in the future.
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