Wellness
Femtech Canada and Sun Life form strategic partnership for women’s health
Femtech Canada, operated by Innovation Factory, has entered into a strategic partnership with Sun Life to support the development of commercialisation programming designed to drive the creation of new solutions, fuel economic growth through job creation and investment, and position Canada as a global leader in the rapidly growing femtech market.
The programming is specifically designed for women’s health innovations, with the initiative expected to offer targeted mentorship, business advisory support, and access to critical networks and resources that address the unique challenges and opportunities faced by femtech founders such as limited resources and funding, advertising restrictions, and talent shortages.
Recognising the importance of advancing women’s health and wealth, the partnership with Sun Life will also help viable women’s health solutions gain access to market insurance opportunities.
Femtech Canada is a national network dedicated to advancing women’s health technology by connecting femtech companies with essential resources and visibility. Through strategic networking, business advisory support, mentorship and a dynamic online community, Femtech Canada inspires entrepreneurs and researchers to pioneer technologies that improve the lives of women and end-users across the country.
Since its launch in January 2024, Femtech Canada has grown into a vibrant network of over 160 women’s health companies that have commercialised 110 years of Canadian research, created more than 1,260 active jobs nationwide, and generated over US$250m in private-sector investment.
With Sun Life’s partnership, Femtech Canada is poised to expand its reach and deepen its impact in a global market projected to surpass US$130bn by 2034.
“This partnership with Sun Life enables us to take a bold step forward in supporting women’s health innovation across Canada,” said Karen Linseman, VP of Operations at Innovation Factory.
“By combining Sun Life’s commitment to healthier communities with our expertise in commercialisation, we’re building a stronger foundation for women’s health founders to access critical resources, and bring innovative solutions to market. Together, we’re driving meaningful change that will help close health gaps and create a more inclusive healthcare system.”
“Investing in women’s health and research is an investment in today and for generations to come. Working together, we’re helping to drive meaningful advancements that benefit individuals, families, and society as a whole,” said Marie-Chantal Côté, Senior Vice-President at Sun Life Health
Sun Life also sponsored the inaugural Femtech Canada Forum in Montréal this past November, where industry leaders, policymakers, and investors gathered to explore the future of women’s health technology and innovation.
Discussions focused on policy advancements, investment opportunities, and fostering a supportive environment for women’s health start-ups.
Looking ahead, this partnership will unlock new opportunities for collaboration for Femtech Canada. By bringing together innovators, healthcare providers, and investors, Femtech Canada is leading the charge toward a future where women’s health is a recognised and prioritised pillar of healthcare innovation.
Insight
WUKA and Royal Yachting Association partner to support women and girls in sailing
WUKA has announced a groundbreaking partnership with the Royal Yachting Association (RYA), including RYA Scotland and RYA Northern Ireland, supporting women and girls in sailing.
Building on WUKA’s growing #TackleAnything campaign – which has already reached thousands of girls across sports in the UK – this collaboration brings practical period solutions into sailing.
Together, WUKA and the RYA are committed to breaking down barriers so periods never limit confidence, participation, or performance on the water.
Ruby Raut, WUKA founder & CEO, said: “Partnering with the RYA has been incredibly important for us at WUKA.
“Sailing is an amazing way for women and girls to build confidence, and periods shouldn’t hold anyone back from enjoying the water or reaching their full potential.
“Through this partnership and our #TackleAnything campaign, we’re proud to provide practical solutions and innovative products that help female sailors feel comfortable, confident, and free to focus on learning, performing, and having fun.
“Breaking down barriers and supporting women to tackle anything — on land, at sea, and everywhere in between – has never felt more meaningful.”
WUKA, which stands for Wake-Up Kick Ass, shares the RYA’s commitment to inclusivity and empowerment.
In 2023, WUKA launched #TackleAnything, a campaign supporting women, girls and sportspeople with periods. Since its launch, the initiative has reached 3,576 girls across 46 clubs and partnered with a range of sports across the UK – from Scottish Gymnastics to Titans wheelchair basketball – helping young athletes play without limits and stay confident, comfortable, and in the game.
The brand offers period-friendly aquatic apparel and practical solutions that help women train and compete with freedom of movement and total assurance.
Through this partnership, WUKA will provide innovative period swimwear for young sailors across key RYA programmes, including the NI Sailing Team, the RYA Scotland Performance Pathway Programme, and the British Sailing Pathways Talent Academies.
By combining WUKA’s mission to challenge stigma with the RYA’s commitment to inclusion, the partnership ensures young sailors can focus on what matters most – learning, performing, and enjoying their time on the water – with confidence and comfort. RYA members will also receive a 10 per cent discount on WUKA products.
Sailing offers incredible benefits for women and girls, but time on the water can present unique challenges -particularly during menstruation.
Together, WUKA and the RYA are providing practical solutions that remove these barriers, helping young sailors participate fully and confidently in the sport.
Sara Sutcliffe, RYA CEO, said: “At the RYA, we have been making strides to break down barriers for women of all ages to help ensure they can experience the water in a supportive and positive environment.
“From education workshops and practical sessions, we want to make sure our female sailors are empowered and this partnership is another great example of how we can demonstrate possible tools to equip them to succeed”.
This partnership is part of the RYA’s wider commitment to making sailing a sport where women and girls can thrive. Alongside initiatives such as the Female Futures Group, the Women’s Race Officials Programme and all new Talent Academy Female Future’s Camps; it demonstrates a continued focus on removing barriers and creating meaningful opportunities across every stage of the sailing.
WUKA’s involvement ensures that practical solutions are available on the water, from innovative period swimwear to support resources, helping young sailors feel fully equipped and confident during training and competition.
By integrating these tools into RYA programmes, WUKA brings a new level of comfort and assurance to female athletes, allowing them to focus entirely on performance, enjoyment, and growth in the sport.
For any women and girls looking to learn more about sailing, visit www.rya.org.uk.
For more information on WUKA visit www.wuka.co.uk.
Insight
Study links changing population to low London screening rates
London’s shifting population is holding down breast screening uptake, experts have said, with the capital at 62.8 per cent in 2024, below the NHS’s acceptable 70 per cent threshold.
The London Assembly Health Committee recently heard that the capital faces distinct challenges compared with the rest of the country and that these issues must be addressed.
Josephine Ruwende, a cancer screening lead at NHS England, said frequent moves within the rented sector and the cost-of-living crisis pushing people out of London had made it difficult to reach eligible patients, which she described as “population churn”.
She said: “This is people changing addresses and then not updating their GP, this then affects the invitation process because GP details are used to identify individuals who are eligible.
“In boroughs where we have the highest population churn, we see it strongly associated with lower uptake.”
She noted that even in the wealthiest boroughs there can be high levels of movement, with around 40 per cent of residents changing address within a year.
Such areas also tend to have more people who own second homes or spend long periods abroad, making it harder for the NHS to keep contact details up to date.
As a result, screening invitations may be sent to out-of-date addresses or to people who are overseas.
Leeane Graham, advocacy lead at Black Women Rising, which supports women of colour with a cancer diagnosis, said there were cultural barriers, fear and a mistrust of the health service due to previous experience within communities.
She said: “If you’ve never been for a breast screening before, the thought of having a mammogram can be really, really terrifying.”
Helen Dickens, from Breast Cancer Now, said other reasons included a lack of understanding of breast screening, along with concerns about discomfort, trust and practical issues such as travel.
She said: “We have amazing public transport and we feel that we’ve got great accessibility, but we also know that we don’t have screening centres in every borough.
“We know that for some women that barrier of transport and access will still be a really big reason why they’re not attending screenings.”
NHS London launched its first screening campaign last year in response to the figures, aiming to increase detection at an earlier stage.
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