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VICHY partners with Embr Labs to support women going through menopause
L’Oréal VICHY has announced a partnership with the health tech company Embr Labs to help women navigate menopause.
The partnership aims to enhance the quality of life for menopausal women by providing the tools needed to establish a holistic, personalised approach to their care, the two companies have said.
VICHY’s Neovadiol line is formulated for peri- and post-menopausal skin. Similarly, Embr Labs’ Embr Wave wearable device aims to help women find relief and have more control over hot flashes and related menopause symptoms such as night sweats, chills, and disrupted sleep.
The two brands aim to build awareness for their respective offerings through digital and social promotion and form an integrated solution to “revolutionise” menopause care.
As part of the partnership, Embr consumers will receive a complimentary deluxe sample of Neovadiol Meno 5 serum with all orders, plus an exclusive discount and gift on the VICHY website.
In return, VICHY consumers will receive an exclusive promo offer for purchases on the Embr Labs website, and Embr will also be featured in VICHY’s upcoming Neovadiol Video Diary Series Campaign, which will highlight a woman’s holistic menopause journey.
“As a doctor-founded and recommended skincare brand that has skin health solutions for all skin types and stages, VICHY continues to be a pioneer in menopausal skin science,” said Minh-Dan Tran, senior vice president and head of brand, VICHY Laboratoires USA.
“The partnership with Embr Labs addresses the holistic approach needed to support women during all life stages, and together we aim to redefine the menopause experience and help them embrace this transformative phase with a profound sense of empowerment.”
Elizabeth Gazda, Embr Labs CEO, said: “We are proud to partner with L’Oréal VICHY’s innovative Neovadiol line that has been specially formulated for menopausal skin.
“Now women can experience the combination of cutting-edge self-care by pairing two proven effective solutions — Neovadiol and Embr Wave — to feel and look their best in their primetime – both inside and out.”
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WUKA and Royal Yachting Association partner to support women and girls in sailing
WUKA has announced a groundbreaking partnership with the Royal Yachting Association (RYA), including RYA Scotland and RYA Northern Ireland, supporting women and girls in sailing.
Building on WUKA’s growing #TackleAnything campaign – which has already reached thousands of girls across sports in the UK – this collaboration brings practical period solutions into sailing.
Together, WUKA and the RYA are committed to breaking down barriers so periods never limit confidence, participation, or performance on the water.
Ruby Raut, WUKA founder & CEO, said: “Partnering with the RYA has been incredibly important for us at WUKA.
“Sailing is an amazing way for women and girls to build confidence, and periods shouldn’t hold anyone back from enjoying the water or reaching their full potential.
“Through this partnership and our #TackleAnything campaign, we’re proud to provide practical solutions and innovative products that help female sailors feel comfortable, confident, and free to focus on learning, performing, and having fun.
“Breaking down barriers and supporting women to tackle anything — on land, at sea, and everywhere in between – has never felt more meaningful.”
WUKA, which stands for Wake-Up Kick Ass, shares the RYA’s commitment to inclusivity and empowerment.
In 2023, WUKA launched #TackleAnything, a campaign supporting women, girls and sportspeople with periods. Since its launch, the initiative has reached 3,576 girls across 46 clubs and partnered with a range of sports across the UK – from Scottish Gymnastics to Titans wheelchair basketball – helping young athletes play without limits and stay confident, comfortable, and in the game.
The brand offers period-friendly aquatic apparel and practical solutions that help women train and compete with freedom of movement and total assurance.
Through this partnership, WUKA will provide innovative period swimwear for young sailors across key RYA programmes, including the NI Sailing Team, the RYA Scotland Performance Pathway Programme, and the British Sailing Pathways Talent Academies.
By combining WUKA’s mission to challenge stigma with the RYA’s commitment to inclusion, the partnership ensures young sailors can focus on what matters most – learning, performing, and enjoying their time on the water – with confidence and comfort. RYA members will also receive a 10 per cent discount on WUKA products.
Sailing offers incredible benefits for women and girls, but time on the water can present unique challenges -particularly during menstruation.
Together, WUKA and the RYA are providing practical solutions that remove these barriers, helping young sailors participate fully and confidently in the sport.
Sara Sutcliffe, RYA CEO, said: “At the RYA, we have been making strides to break down barriers for women of all ages to help ensure they can experience the water in a supportive and positive environment.
“From education workshops and practical sessions, we want to make sure our female sailors are empowered and this partnership is another great example of how we can demonstrate possible tools to equip them to succeed”.
This partnership is part of the RYA’s wider commitment to making sailing a sport where women and girls can thrive. Alongside initiatives such as the Female Futures Group, the Women’s Race Officials Programme and all new Talent Academy Female Future’s Camps; it demonstrates a continued focus on removing barriers and creating meaningful opportunities across every stage of the sailing.
WUKA’s involvement ensures that practical solutions are available on the water, from innovative period swimwear to support resources, helping young sailors feel fully equipped and confident during training and competition.
By integrating these tools into RYA programmes, WUKA brings a new level of comfort and assurance to female athletes, allowing them to focus entirely on performance, enjoyment, and growth in the sport.
For any women and girls looking to learn more about sailing, visit www.rya.org.uk.
For more information on WUKA visit www.wuka.co.uk.
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