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How can tech improve life for endometriosis sufferers?
Endometriosis is a condition affecting women of any age, where tissue similar to the lining of the womb starts to grow in other places, such as the ovaries and fallopian tubes.
It’s a long-term condition which is often accompanied by a number of debilitating symptoms, including tummy, back or pelvic pain, pain during or after sex, and nausea, constipation, diarrhoea, or blood in urine during menstruation.
It can also cause fertility issues, with sufferers having difficulty getting pregnant.
There is no cure for endometriosis as yet, although there are treatments that can help.
And, with the rise in femtech, there are a number of technological advances that can help manage the condition and its symptoms. Femtech World looks at the latest innovations…
Diagnostic support
Like many other women’s health conditions, endometriosis is under-researched, under-served and under-funded.
This has the knock-on effect of making it little understood, by patients and clinicians alike, meaning diagnosis is often missed; in fact, according to Endometriosis UK, it takes an average of 7.5 years to get diagnosed.
The delay in diagnosis, along with the current care experience, was the catalyst behind Syrona Health’s SORA app.
Syrona is a femtech firm co-founded by Chantelle Bell and Anya Roy, who met at the University of Cambridge, to support women’s health, with a particular focus on gynaecological issues.
Last year, the firm launched the SORA app to allow women to track their endometriosis and other health symptoms such as mood, exercise and sleep, as well as giving them access to a patient community, and doctor-approved insights.
To increase engagement and retention, the app also features an element of gamification. Users can collect points for tracking their symptoms, which can be exchanged for premium products and services. Hormone test kits, while not endometriosis-specific, can also help answer fertility-related questions, which are often a major concern for women living with endometriosis.
Endodiag is a French startup which is working on a new endometriosis diagnostic solution called EndoSearch.
The non-invasive diagnostic test can assess the presence of endometriosis without surgery, which may lead to a quicker, easier diagnosis. The company aims to diagnose better, provide more personalised assistance, and more efficient treatment options and fertility strategies.
Better understanding
Endometriosis, its causes and its triggers are little understood, despite affecting as many as one in 10 women.
However, Philippa Saunders and Andrew Horne, founders and co-directors of the EXPPECT Centre for Pelvic Pain and Endometriosis at the university, believe that using ‘smart’ technologies could create a better understanding of the condition.
In a new study, the team will consider the benefits of combining a wearable, clinical-grade biosensor with a mobile phone app where patients can provide information about their symptoms, helping researchers to gather objective and detailed data to monitor and assess patients’ physical activity, sleep and other everyday behaviours.
Such information could then be used to develop further treatments and options for endometriosis sufferers.
Pain relief
One of the main symptoms of endometriosis is pain, either in the back, tummy or pelvis, which may be worse during menstruation.
Currently, the only accepted method of relieving the pain is through traditional over-the-counter painkillers, but many women, understandably, are reluctant to take these too regularly.
Ovira was created to offer a new solution to endometriosis and also period pain, using Transcutaneous Electrical Nerve Stimulation (TENS) technology.
The tech works by overloading the user’s nervous system in order to reduce its ability to transmit pain signals to the brain.
The firm has created a small, wearable and reusable TENS device called Noha; small pads that are attached to the wearer’s abdomen or back and transmit electrical signals to block the pain.
It is cost-efficient and drug-free, with no known side effects, making it a realistic option for women who don’t want to rely on OTC drugs.
Period tracking
While menstrual trackers cannot help with the pain of endometriosis, they can help women feel more in control of their cycles, meaning they can plan around their symptoms, as well as arming them with enough information for a diagnosis.
The most well-known of these is probably Clue, which allows users to track the following symptoms, which may be of use for managing the condition:
- Bleeding patterns (including spotting)
- Pain
- Menstrual heaviness
- Energy
- Bowel habits
- Gastrointestinal symptoms
- Contraception use
All of the above can help women build up a fuller picture of their symptoms, when they happen and how to manage them. It can also be useful evidence ahead of a diagnosis, to speed up the process.
Endometriosis is often seen as a silent condition, with little research and information available, and many women ascribing symptoms to ‘just’ their normal menstrual cycle.
However, the world of femtech, which is led largely by innovative female entrepreneurs, is looking to chance that, giving endo sufferers a voice.
News
Why cardiovascular health deserves a spotlight in femtech
When we think about women’s health innovation, certain categories immediately come to mind: fertility tracking, pregnancy care, menopause management.
These are vital areas that have long been neglected, and the femtech revolution has brought much-needed attention and resources to them.
But there’s another area of women’s health that remains dangerously overlooked, despite being the leading cause of death for women worldwide: cardiovascular disease.
Heart disease kills more women than all forms of cancer combined, yet most women don’t know this.
For decades, cardiovascular research has been designed around male bodies, male symptoms, and male experiences.
The result is a healthcare system that often fails to recognise when women are having heart attacks, misdiagnoses their symptoms and prescribes treatments that were never tested on female patients.
Women are more likely to die from their first heart attack or stroke than men, and they’re less likely to receive life-saving interventions in time.
This is precisely why the Femtech World Awards have teamed up with Women As One to create a dedicated category for cardiovascular health innovation.
With this award, we want to shine a light on the entrepreneurs, researchers, clinicians and advocates who are working to close not just a gap in care but a gap in innovation, research and recognition.
The cardiovascular health innovation award is an opportunity to celebrate this work and to call for more of it.
If you know of a company, researcher, or organisation doing groundbreaking work in cardiovascular health for women, now is the time to nominate them.
Perhaps it’s a startup developing wearable technology that predicts cardiac events in pregnant women. Maybe it’s a research team uncovering the links between hormonal health and heart disease.
It could be a community health initiative bringing cardiovascular screening to underserved populations of women.
Whoever they, or you are, submit your nomination here.
News
WHO hosts parliamentary dialogue on women’s health
The World Health Organization (WHO) welcomed a delegation of parliamentarians to its Geneva headquarters for a high-level dialogue on women’s health and sexual and reproductive health and rights.
The meeting on 20 January 2026 focused on women’s health, sexual and reproductive health and rights, noncommunicable diseases (long-term conditions such as cancer and diabetes) and global health cooperation.
The exchange was convened by the Konrad-Adenauer-Stiftung and the UNITE Parliamentarians Network for Global Health, bringing together parliamentarians from Albania, Germany, Georgia, Mexico, Slovakia, South Africa, Sri Lanka, Sweden and Zimbabwe.
A central theme was the need to move beyond fragmented approaches to women’s health.
Dr Alia El-Yassir, WHO director for gender, equity and diversity, highlighted that outcomes are shaped by gender inequalities, social norms and structural barriers across the life course, requiring coordinated action across health systems.
Thirty years after the Beijing Declaration and Platform for Action, a landmark framework adopted in 1995 to advance gender equality and women’s rights, Dr Anna Coates, WHO gender equality technical lead, noted that progress on women’s health remains uneven.
She called for health systems that are more gender-responsive and able to address women’s health holistically across the life course.
Parliamentarians stressed that health is inseparable from wider social and economic policies, and called for stronger links between evidence, legislation and measurable impact at country level.
The meeting also focused on sexual and reproductive health and rights, where parliamentarians expressed interest in engaging on issues that directly affect their constituents.
Dr Pascale Allotey, director of WHO’s Department of Sexual, Reproductive, Maternal, Child, Adolescent Health and Ageing, outlined WHO’s life-course approach to sexual and reproductive health and rights.
She highlighted how needs evolve from birth to older age and how these are shaped by social determinants, humanitarian crises and demographic trends.
Dr Allotey underscored the role of parliamentarians in advancing sexual and reproductive health and rights and the importance of continued engagement with WHO to support evidence-based policy-making.
The agenda highlighted cancer as a growing priority for women’s health and for health system sustainability. Dr Prebo Barango, lead for the Cervical Cancer Elimination Initiative, Dr Meghan Doherty, consultant for palliative care, and Santiago Milan, lead for the WHO Global Platform for Access to Childhood Cancer Medicine, presented WHO’s integrated approach to cancer control.
Palliative care is treatment and support that aims to improve quality of life for people with serious illness by managing pain and other symptoms.
The discussion underlined the need for sustained political commitment and domestic investment to address noncommunicable diseases.
Parliamentarians shared national experiences showing the social and economic impacts of cancer on families and caregivers, reinforcing the importance of improving health literacy, reducing stigma and delivering people-centred care.
The meeting also addressed the state of global multilateralism.
Dr Jeremy Farrar, assistant director-general for health promotion, disease prevention and care, outlined how WHO has restructured to enhance efficiency, impact and capacity to support countries.
He reaffirmed WHO’s commitment to more systematic engagement with parliaments, recognising their role in shaping health policy, legislation and budgets.
The exchange concluded with a call for continued collaboration, including through partnerships with the Konrad-Adenauer-Stiftung and the UNITE Parliamentarians Network for Global Health, ahead of the UNITE Global Summit 2026 on 6–7 March in Manila, the Philippines.
News
Women’s health firms face banking barriers after being tagged as ‘adult services’
Financial services providers across Europe and the UK are incorrectly classifying female-focused healthcare ventures as high risk enterprises, placing them in the same category as weapons dealers and tobacco companies.
As reported by The Banker, research by advocacy organisation CensHERship found that many women’s wellness technology companies are being denied standard banking services and payment processing facilities because of flawed classification protocols.
The investigation found significant inconsistencies in how financial institutions assess these businesses.
SheSpot, a British company specialising in female intimate wellness, received conflicting decisions from different divisions within the same bank.
Co-founder Kalila Bolton, who took part in the study, explained that one department initially classified their venture as “higher risk” alongside firearms and tobacco, while another branch of the same bank later said they were “fine with it”.
Similarly, HANX, a manufacturer of condoms designed to support vaginal microbiome health, faced payment processing rejection after being incorrectly labelled as an “adult services business”.
Published this week, the CensHERship analysis links these barriers to “outdated classification systems, over-compliance and cultural discomfort” that together prevent legitimate healthcare enterprises from accessing essential financial infrastructure.
The findings suggest that women’s wellness ventures are “routinely flagged, delayed, rejected or deplatformed”, outcomes that stem not from actual regulations but from financial and ecommerce systems that “default to caution” when dealing with women’s health topics that remain poorly understood or culturally sensitive.
CensHERship co founder Anna O’Sullivan said these results usually arise from unfamiliarity rather than deliberate discrimination.
“In most cases, this isn’t malicious or intentional — it’s what happens when people and systems meet something unfamiliar,” O’Sullivan said in a statement.
“But this unconscious bias can materially affect a founder’s ability to start, grow and scale a business.”
Investment platform The Case for Her, which partnered with CensHERship on the report, described the issue through co founders Wendy Anderson and Cristina Ljungberg as a clear “market failure” when founders cannot secure basic banking relationships.
“Fixing this issue is essential if we want to unlock one of the most promising growth markets in global health,” they said.
Risk consultant Aoife Mansfield, managing director at Athrú Group and a contributor to the report, said that terms such as “vagina” or “menstrual” trigger automated alerts within financial systems because they appear on the same watchlists as adult entertainment or pornography, raising a “red flag” in the systems used by banks and payment service providers.
O’Sullivan urged financial service providers to update their internal procedures, review their risk tolerance settings and explicitly include women’s healthcare within their approved client categories.
“They could remove this friction almost overnight,” she said.
The CensHERship analysis includes findings from across the UK and Europe, based on survey responses from more than 30 women’s health enterprises and interviews with founders, insurance underwriters, and compliance and risk professionals.
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